Privacy Policy

We are very pleased about your interest in our company. Data protection has a particularly high priority for the management of HANTZ + PARTNER GMBH EDV-Distribution & Co.KG. The use of the internet pages of HANTZ + PARTNER GMBH EDV-Distribution & Co.KG is generally possible without any indication of personal data. However, if a data subject wants to use special services of our company via our website, the processing of personal data could become necessary. If the processing of personal data is required and there is no legal basis for such processing, we generally obtain consent from the data subject.

The processing of personal data, such as the name, address, email address, or telephone number of a data subject, is always carried out in accordance with the General Data Protection Regulation and in accordance with the applicable country-specific data protection regulations for HANTZ + PARTNER GMBH EDV-Distribution & Co.KG. With this privacy policy, our company aims to inform the public about the nature, scope, and purpose of the personal data we collect, use, and process. Furthermore, this privacy policy informs data subjects about their rights.

HANTZ + PARTNER GMBH EDV-Distribution & Co.KG, as the controller for processing, has implemented numerous technical and organizational measures to ensure the most complete protection of personal data processed through this website. However, internet-based data transmissions may in principle have security gaps, so absolute protection cannot be guaranteed. For this reason, it is up to any data subject to transmit personal data to us via alternative means, for example, by telephone.

1. Definitions

The privacy policy of HANTZ + PARTNER GMBH EDV-Distribution & Co.KG is based on the terminology used by the European legislator for the enactment of the General Data Protection Regulation (GDPR). Our privacy policy should be both the public and our customers and business partners easy to read and understand. To ensure this, we would like to first explain the terminology used.

In this privacy policy, we use, among other things, the following terms:

a) Personal Data

Personal data is any information relating to an identified or identifiable natural person (hereinafter referred to as “data subject”). An identifiable natural person is one who can be identified, directly or indirectly, in particular by assignment to an identifier such as a name, an identification number, location data, an online identifier, or to one or more specific features that express the physical, physiological, genetic, mental, economic, cultural, or social identity of that natural person.

b) Data Subject

Data subject is any identified or identifiable natural person whose personal data is processed by the controller.

c) Processing

Processing is any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organization, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination, or otherwise making available, alignment or combination, restriction, erasure, or destruction.

d) Restriction of Processing

Restriction of processing is the marking of stored personal data with the aim of limiting their processing in the future.

e) Profiling

Profiling is any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyze or predict aspects concerning that natural person’s performance at work, economic situation, health, personal preferences, interests, reliability, behavior, location, or movements.

f) Pseudonymization

Pseudonymization is the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organizational measures that ensure that the personal data is not attributed to an identified or identifiable natural person.

g) Controller or Responsible Party

Controller or responsible party is the natural or legal person, public authority, agency, or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data. Where the purposes and means of such processing are determined by Union law or the law of the Member States, the controller or the specific criteria for its nomination may be provided for by Union or Member State law.

h) Processor

Processor is a natural or legal person, public authority, agency, or other body which processes personal data on behalf of the controller.

i) Recipient

Recipient is a natural or legal person, public authority, agency, or another body to which personal data is disclosed, whether a third party or not. However, public authorities that may receive personal data in the course of a specific inquiry under Union law or the law of the Member States shall not be regarded as recipients.

j) Third Party

Third party is a natural or legal person, public authority, agency, or another body other than the data subject, the controller, the processor, and the persons who, under the direct authority of the controller or the processor, are authorized to process personal data.

k) Consent

Consent is any freely given, specific, informed, and unambiguous indication of the data subject’s wishes by which they, by a statement or by a clear affirmative action, signify agreement to the processing of personal data relating to them.

2. Name and Address of the Controller

Controller within the meaning of the General Data Protection Regulation, other applicable data protection laws of the Member States of the European Union, and other provisions with data protection character is:

HANTZ + PARTNER GMBH EDV-Distribution & Co.KG Gewerbestrasse 37 79194 Gundelfingen i.Br. Germany Tel.: +49 (0)761-592100 Email: info@hantz.de Website: www.hantz.de

3. Cookies

The internet pages of HANTZ + PARTNER GMBH EDV-Distribution & Co.KG use cookies. Cookies are text files that are placed and stored on a computer system via an internet browser.

Many internet pages and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identifier of the cookie. It consists of a string of characters that allows internet pages and servers to be assigned to the specific internet browser in which the cookie was stored. This allows the visited internet pages and servers to distinguish the individual browser of the data subject from other internet browsers that contain different cookies. A specific internet browser can be recognized and identified again via the unique cookie ID.

By using cookies, HANTZ + PARTNER GMBH EDV-Distribution & Co.KG can provide the users of this website with more user-friendly services that would not be possible without the cookie setting.

Through a cookie, the information and offerings on our website can be optimized according to the user. Cookies allow us to recognize the users of our website. The purpose of this recognition is to make it easier for users to utilize our website. For example, a user of a website that uses cookies does not have to re-enter their access data each time they visit the website, because this is taken over by the website and the cookie stored on the user’s computer system. Another example is the cookie of a shopping cart in an online shop. The online shop remembers the items that a customer has placed in the virtual shopping cart via a cookie.

The data subject may prevent the setting of cookies through our website at any time by means of a corresponding setting of the internet browser used and thus permanently object to the setting of cookies. Furthermore, already set cookies can be deleted at any time via an internet browser or other software programs. This is possible in all common internet browsers. If the data subject deactivates the setting of cookies in the used internet browser, it is possible that not all functions of our website will be fully usable.

4. Collection of General Data and Information

The website of HANTZ + PARTNER GMBH EDV-Distribution & Co.KG collects a series of general data and information with each access to the website by a data subject or an automated system. This general data and information are stored in the server log files. The following may be collected: (1) the types and versions of the browsers used, (2) the operating system used by the accessing system, (3) the website from which an accessing system reaches our website (so-called referrer), (4) the sub-websites which are accessed via an accessing system on our website, (5) the date and time of access to the website, (6) an internet protocol address (IP address), (7) the internet service provider of the accessing system, and (8) other similar data and information that serve to avert danger in the event of attacks on our information technology systems.

When using this general data and information, HANTZ + PARTNER GMBH EDV-Distribution & Co.KG does not draw any conclusions about the data subject. This information is rather needed to (1) deliver the contents of our website correctly, (2) optimize the contents of our website as well as the advertising for these, (3) ensure the long-term functionality of our information technology systems and the technology of our website, and (4) provide law enforcement authorities with the information necessary for prosecution in the event of a cyber attack. These anonymously collected data and information are evaluated by HANTZ + PARTNER GMBH EDV-Distribution & Co.KG statistically and further with the aim of increasing data protection and data security in our company to ultimately ensure an optimal level of protection for the personal data we process. The anonymous data of the server log files are stored separately from all personal data provided by a data subject.

5. Registration on our Website

The data subject has the possibility to register on the website of the controller by providing personal data. Which personal data are transmitted to the controller is determined by the respective input mask used for the registration. The personal data provided by the data subject are collected and stored exclusively for internal use by the controller and for his own purposes. The controller may arrange for the transfer to one or more processors, for example, a parcel service, which also uses the personal data exclusively for internal purposes attributable to the controller.

By registering on the website of the controller, the IP address assigned by the internet service provider (ISP) of the data subject, as well as the date and time of registration are stored. The storage of these data is necessary to prevent the misuse of our services, and this data allows us to clarify any committed crimes if necessary. In this regard, the storage of these data is necessary to secure the controller.

A registration of the data subject by voluntarily providing personal data serves the controller to offer the data subject content or services that, by their nature, can only be offered to registered users. Registered persons are free to change the personal data provided during registration at any time or to have them completely deleted from the data stock of the controller.

The controller shall provide each data subject at any time, upon request, with information as to which personal data about the data subject is stored. Furthermore, the controller shall correct or delete personal data at the request or notice of the data subject, insofar as there are no statutory retention obligations to the contrary. The entire staff of the controller is available to the data subject in this context as contact persons.

6. Subscription to our Newsletter

On the website of HANTZ + PARTNER GMBH EDV-Distribution & Co.KG, users are given the opportunity to subscribe to our company’s newsletter. Which personal data are transmitted to the controller when ordering the newsletter results from the input mask used for this purpose.

HANTZ + PARTNER GMBH EDV-Distribution & Co.KG informs its customers and business partners regularly by means of a newsletter about offers of the company. The newsletter of our company can generally only be received by the data subject if (1) the data subject has a valid email address and (2) the data subject registers for the newsletter distribution. A confirmation email will be sent to the email address first entered by the data subject for the newsletter distribution for legal reasons in the double-opt-in procedure. This confirmation email serves to verify whether the owner of the email address, as the data subject, is authorized to receive the newsletter.

When subscribing to the newsletter, we also store the IP address assigned by the internet service provider (ISP) of the data subject’s computer system at the time of registration, as well as the date and time of registration. The collection of these data is necessary to be able to trace the possible misuse of the email address of a data subject at a later time and serves therefore the legal protection of the controller.

The personal data collected during the registration for the newsletter will be used exclusively for the purpose of sending our newsletter. Furthermore, subscribers to the newsletter may be informed by email, if this is necessary for the operation of the newsletter service or a related registration, as may be the case with changes to the newsletter offer or in the event of a change in the technical conditions. There will be no disclosure of the personal data collected in the context of the newsletter service to third parties. The subscription to our newsletter can be terminated by the data subject at any time. The consent to the storage of personal data, which the data subject has given to us for the newsletter dispatch, can be revoked at any time. For the purpose of revocation of the consent, there is a corresponding link in each newsletter. Furthermore, it is also possible to unsubscribe directly on the website of the controller from the newsletter or to inform the controller in another way.

7. Newsletter Tracking

The newsletters of HANTZ + PARTNER GMBH EDV-Distribution & Co.KG contain so-called tracking pixels. A tracking pixel is a miniature graphic that is embedded in emails sent in HTML format to allow for a log file recording and log file analysis. This allows for a statistical evaluation of the success or failure of online marketing campaigns. Using the embedded tracking pixel, HANTZ + PARTNER GMBH EDV-Distribution & Co.KG can determine whether and when an email was opened by a data subject and which links in the email were accessed by the data subject.

Such personal data collected via the tracking pixels contained in the newsletters are stored and evaluated by the controller to optimize the newsletter dispatch and to adapt the content of future newsletters even better to the interests of the data subject. This personal data will not be disclosed to third parties. Data subjects are entitled to revoke the separate consent statement granted in this regard at any time. After a revocation, this personal data will be deleted by the controller. An unsubscription from receiving the newsletter will automatically be considered as a revocation by HANTZ + PARTNER GMBH EDV-Distribution & Co.KG.

8. Contact Possibility via the Website

The website of HANTZ + PARTNER GMBH EDV-Distribution & Co.KG contains due to legal regulations information that enables a quick electronic contact to our company as well as a direct communication with us, which also includes a general address of the so-called electronic post (email address). If a data subject contacts the controller by email or via a contact form, the personal data transmitted by the data subject will be automatically stored. Such personal data that are provided voluntarily by a data subject to the controller are stored for the purposes of processing or contacting the data subject. There will be no transfer of this personal data to third parties.

9. Routine Deletion and Blocking of Personal Data

The controller processes and stores personal data of the data subject only for the period necessary to achieve the storage purpose or as far as this is provided for by the European legislator or another legislator in laws or regulations which the controller is subject to.

If the storage purpose ceases to apply or if a prescribed storage period by the European legislator or another competent legislator expires, the personal data will be routinely blocked or deleted in accordance with the legal requirements.

10. Rights of the Data Subject a) Right to Confirmation

Every data subject has the right granted by the European legislator to request confirmation from the controller as to whether personal data concerning them is being processed. If a data subject wishes to assert this right of confirmation, they can contact any employee of the controller at any time.

b) Right to Access

Every person affected by the processing of personal data has the right granted by the European legislator to obtain at any time from the controller free information about the personal data concerning them and a copy of this information. Furthermore, the European legislator has granted the data subject access to the following information:

• the purposes of the processing
• the categories of personal data concerned
• the recipients or categories of recipients to whom the personal data have been disclosed or will be disclosed, in particular recipients in third countries or international organizations
• if possible, the planned duration for which the personal data will be stored, or if that is not possible, the criteria for determining that duration
• the existence of the right to request rectification or erasure of personal data concerning them or to request restriction of processing by the controller or to object to such processing
• the existence of a right to lodge a complaint with a supervisory authority
• if the personal data are not collected from the data subject: All available information about the source of the data
• the existence of automated decision-making, including profiling, according to Article 22(1) and (4) GDPR, and — at least in these cases — meaningful information about the logic involved as well as the significance and the intended consequences of such processing for the data subject

Furthermore, the data subject has the right to be informed whether personal data have been transferred to a third country or to an international organization. If this is the case, the data subject has the right to obtain information about the appropriate safeguards relating to the transfer.

If a data subject wishes to exercise this right to access, they can contact any employee of HANTZ + PARTNER GMBH EDV-Distribution & Co.KG at any time.

c) Right to Rectification

Every person affected by the processing of personal data has the right granted by the European legislator to obtain from the controller without undue delay the rectification of inaccurate personal data concerning them. Furthermore, the data subject has the right to request the completion of incomplete personal data, including by means of a supplementary statement, taking into account the purposes of the processing.

If a data subject wishes to exercise this right to rectification, they can contact any employee of the controller at any time.

d) Right to Erasure (Right to be Forgotten)

Every person affected by the processing of personal data has the right granted by the European legislator to obtain from the controller the erasure of personal data concerning them without undue delay, and the controller is obliged to erase personal data without undue delay where one of the following grounds applies and insofar as the processing is not necessary:

• The personal data are no longer necessary in relation to the purposes for which they were collected or otherwise processed.
• The data subject withdraws consent on which the processing is based according to Article 6(1)(a) GDPR or Article 9(2)(a) GDPR, and there is no other legal ground for the processing.
• The data subject objects to the processing pursuant to Article 21(1) GDPR and there are no overriding legitimate grounds for the processing, or the data subject objects to the processing pursuant to Article 21(2) GDPR.
• The personal data have been unlawfully processed.
• The erasure of personal data is necessary for compliance with a legal obligation in Union or Member State law to which the controller is subject.
• The personal data were collected in relation to the offer of information society services referred to in Article 8(1) GDPR.

If one of the aforementioned reasons applies and a data subject wishes to request the erasure of personal data stored by HANTZ + PARTNER GMBH EDV-Distribution & Co.KG, they can contact any employee of the controller at any time. The employee of HANTZ + PARTNER GMBH EDV-Distribution & Co.KG will ensure that the erasure request is complied with immediately.

If the personal data have been made public by HANTZ + PARTNER GMBH EDV-Distribution & Co.KG and our company is as the controller obliged to erase the personal data according to Article 17(1) GDPR, HANTZ + PARTNER GMBH EDV-Distribution & Co.KG shall take reasonable steps, including technical measures, to inform other controllers processing the published personal data that the data subject has requested the erasure of all links to such personal data or of copies or replications of such personal data, unless the processing is necessary. The employee of HANTZ + PARTNER GMBH EDV-Distribution & Co.KG will take the necessary steps in individual cases.

e) Right to Restriction of Processing

Every person affected by the processing of personal data has the right granted by the European legislator to obtain from the controller restriction of processing where one of the following applies:

• The accuracy of the personal data is contested by the data subject, for a period enabling the controller to verify the accuracy of the personal data.
• The processing is unlawful and the data subject opposes the erasure of the personal data and requests instead the restriction of their use.
• The controller no longer needs the personal data for the purposes of the processing, but the data subject needs them for the establishment, exercise or defense of legal claims.
• The data subject has objected to processing pursuant to Article 21(1) GDPR pending the verification whether the legitimate grounds of the controller override those of the data subject.

If one of the above conditions is met and a data subject wishes to request the restriction of personal data stored by HANTZ + PARTNER GMBH EDV-Distribution & Co.KG, they can contact any employee of the controller at any time. The employee of HANTZ + PARTNER GMBH EDV-Distribution & Co.KG will initiate the restriction of processing.

f) Right to Data Portability

Every person affected by the processing of personal data has the right granted by the European legislator to receive the personal data concerning them, which they have provided to a controller, in a structured, commonly used and machine-readable format. They have the right to transmit those data to another controller without hindrance from the controller to which the personal data have been provided, provided that the processing is based on consent pursuant to Article 6(1)(a) GDPR or Article 9(2)(a) GDPR or on a contract pursuant to Article 6(1)(b) GDPR and the processing is carried out by automated means, provided that the processing is not necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.

Furthermore, in exercising their right to data portability pursuant to Article 20(1) GDPR, the data subject has the right to have personal data transmitted directly from one controller to another, where technically feasible and when this does not adversely affect the rights and freedoms of others.

In order to assert the right to data portability, the data subject may contact any employee of HANTZ + PARTNER GMBH EDV-Distribution & Co.KG at any time.

g) Right to Object

Every person affected by the processing of personal data has the right granted by the European legislator to object, on grounds relating to their particular situation, at any time to processing of personal data concerning them which is based on Article 6(1)(e) or (f) GDPR, including profiling based on those provisions.

HANTZ + PARTNER GMBH EDV-Distribution & Co.KG shall no longer process the personal data in the event of the objection, unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject, or the processing is for the establishment, exercise or defense of legal claims.

If HANTZ + PARTNER GMBH EDV-Distribution & Co.KG processes personal data in order to carry out direct marketing, the data subject shall have the right to object at any time to the processing of personal data concerning them for the purposes of such marketing; this applies also to profiling to the extent that it is related to such direct marketing. If the data subject objects to HANTZ + PARTNER GMBH EDV-Distribution & Co.KG to the processing for direct marketing purposes, HANTZ + PARTNER GMBH EDV-Distribution & Co.KG will no longer process the personal data for these purposes.

In addition, the data subject has the right, on grounds relating to their particular situation, to object to the processing of personal data concerning them which is carried out at HANTZ + PARTNER GMBH EDV-Distribution & Co.KG for scientific or historical research purposes or for statistical purposes pursuant to Article 89(1) GDPR, unless the processing is necessary for the performance of a task carried out in the public interest.

In order to exercise the right to object, the data subject may directly contact any employee of HANTZ + PARTNER GMBH EDV-Distribution & Co.KG or another employee. The data subject is also free to use the option of automated procedures in connection with the use of information society services, irrespective of Directive 2002/58/EC.

h) Automated Individual Decision-Making, Including Profiling

Every person affected by the processing of personal data has the right granted by the European legislator not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning them or similarly significantly affects them, unless the decision (1) is necessary for entering into, or performance of, a contract between the data subject and the controller, or (2) is authorized by Union or Member State law to which the controller is subject and which also lays down suitable measures to safeguard the data subject’s rights and freedoms and legitimate interests, or (3) is based on the data subject’s explicit consent.

If the decision (1) is necessary for entering into or performance of a contract between the data subject and the controller, or (2) is based on the data subject’s explicit consent, HANTZ + PARTNER GMBH EDV-Distribution & Co.KG shall implement suitable measures to safeguard the data subject’s rights and freedoms and legitimate interests, which at least include the right to obtain human intervention on the part of the controller, to express their point of view and to contest the decision.

If a data subject wishes to assert rights with regard to automated decisions, they can contact any employee of the controller at any time.

i) Right to Withdraw Data Protection Consent

Every person affected by the processing of personal data has the right granted by the European legislator to withdraw consent to the processing of personal data at any time.

If a data subject wishes to exercise their right to withdraw consent, they can contact any employee of the controller at any time.

11. Data Protection Provisions about the Use and Application of Facebook

The controller has integrated components of the company Facebook on this website. Facebook is a social network.

A social network is an online community that allows users to communicate with each other and interact in the virtual space. A social network can serve as a platform for exchanging opinions and experiences or allows the online community to provide personal or company-related information. Facebook allows users of the social network to create personal profiles, upload photos, and connect with friends.

The operator of Facebook is Facebook, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA. For the processing of personal data, the responsible party is, if a data subject lives outside the USA or Canada, Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

With each call of one of the individual pages of this internet site, which is operated by the controller and on which a Facebook component (Facebook plug-in) has been integrated, the internet browser on the information technology system of the data subject is automatically prompted by the respective Facebook component to download a representation of the corresponding Facebook component from Facebook. An overview of all Facebook plug-ins can be retrieved at https://developers.facebook.com/docs/plugins/?locale=en_US. Within the framework of this technical procedure, Facebook is informed about which specific subpage of our website has been visited by the data subject.

If the data subject is simultaneously logged in to Facebook, Facebook recognizes with each call of our website by the data subject and for the entire duration of their stay on our website, which specific subpage of our website the data subject is visiting. This information is collected by the Facebook component and assigned to the respective Facebook account of the data subject. If the data subject clicks on one of the integrated Facebook buttons on our website, for example, the “Like” button or leaves a comment, Facebook assigns this information to the personal Facebook user account of the data subject and stores this personal data.

Facebook receives information through the Facebook component whenever the data subject visits our website if the data subject is logged in to Facebook at the time of accessing our website, regardless of whether the data subject clicks on the Facebook component or not. If a data subject does not want this information to be transmitted to Facebook, they can prevent the transmission by logging out of their Facebook account before accessing our website.

The data protection published by Facebook, which can be accessed at https://www.facebook.com/about/privacy/, provides information on the collection, processing, and use of personal data by Facebook. It also explains what setting options Facebook offers to protect the data subject’s privacy. Additionally, various applications are available that allow the suppression of data transmission to Facebook. Such applications can be used by the data subject to prevent data transmission to Facebook.

12. Data Protection Provisions about the Use and Application of Google AdSense

The controller has integrated Google AdSense on this website. Google AdSense is an online service that enables the placement of advertisements on third-party websites. Google AdSense is based on an algorithm that selects the ads displayed on third-party websites according to the contents of the respective third-party site. Google AdSense allows for interest-based targeting of internet users, which is implemented through the generation of individual user profiles.

The operator of the Google AdSense component is Alphabet Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

The purpose of the Google AdSense component is to embed advertisements on our website. Google AdSense sets a cookie on the information technology system of the data subject. What cookies are has already been explained above. By setting the cookie, Alphabet Inc. is enabled to analyze the usage of our website. Each time an individual page of this website, which is operated by the controller and on which a Google AdSense component has been integrated, is accessed, the internet browser on the information technology system of the data subject is automatically prompted by the respective Google AdSense component to transmit data for the purpose of online advertising and the billing of commissions to Alphabet Inc. As part of this technical procedure, Alphabet Inc. becomes aware of personal data, such as the IP address of the data subject, which among other things serves to track the origin of the visitors and clicks and allows for subsequent commission billing.

The data subject can prevent the setting of cookies through our website, as already described above, at any time by means of a corresponding setting of the internet browser used and thereby permanently object to the setting of cookies. Such a setting of the internet browser would also prevent Alphabet Inc. from setting a cookie on the information technology system of the data subject. In addition, any cookie that has already been set by Alphabet Inc. can be deleted at any time via the internet browser or other software programs.

Google AdSense also uses so-called tracking pixels. A tracking pixel is a miniature graphic that is embedded in internet pages to enable log file recording and log file analysis, allowing for statistical evaluations. Using the embedded tracking pixel, Alphabet Inc. can determine whether and when an internet page was opened by a data subject and which links were clicked on by the data subject. Tracking pixels are used to evaluate visitor flows on the internet page.

Through Google AdSense, personal data and information, including the IP address, necessary for the collection and billing of the displayed advertisements, are transmitted to Alphabet Inc. in the United States of America. This personal data is stored and processed in the United States of America. Alphabet Inc. may transmit the data collected through this technical procedure to third parties.

Google AdSense is explained in more detail at https://www.google.de/intl/en/adsense/start/.

13. Data Protection Provisions about the Use and Application of Google Analytics (with Anonymization Function)

The controller has integrated Google Analytics (with anonymization function) on this website. Google Analytics is a web analytics service. Web analytics is the collection, collection, and evaluation of data about the behavior of visitors to internet pages. A web analytics service collects data about, among other things, from which website a data subject comes to an internet page (so-called referrer), which subpages of the internet page are accessed, or how often and for what duration a subpage is viewed. A web analysis is mainly used to optimize a website and for cost-benefit analysis of internet advertising.

The operator of the Google Analytics component is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

The controller uses the Google Analytics web analysis with the add-on “_gat._anonymizeIp”. By using this add-on, the IP address of the internet connection of the data subject is shortened and anonymized by Google when accessing our internet pages from a Member State of the European Union or from another Contracting State of the Agreement on the European Economic Area.

The purpose of the Google Analytics component is to analyze visitor flows on our website. Google uses the data and information obtained, among other things, to evaluate the use of our website, to compile online reports showing the activities on our internet pages, and to provide other services related to the use of our website.

Google Analytics sets a cookie on the information technology system of the data subject. What cookies are has already been explained above. By setting the cookie, Google enables the analysis of the usage of our website. Each time an individual page of this website, which is operated by the controller and on which a Google Analytics component is integrated, is accessed, the internet browser on the information technology system of the data subject is automatically prompted by the respective Google Analytics component to transmit data for the purpose of online analysis to Google. Within the framework of this technical procedure, Google becomes aware of personal data, such as the IP address of the data subject, which is used to track the origin of the visitors and clicks and to enable subsequent commission billing.

By using the cookie, information is stored about personal data, such as access time, the location from which an access was made, and the frequency of visits to our website by the data subject. Each time our internet pages are visited, this personal data, including the IP address of the data subject’s internet connection, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may transfer the personal data collected through this technical procedure to third parties.

The data subject can prevent the setting of cookies through our website, as already described above, at any time by means of a corresponding setting of the internet browser used and thereby permanently object to the setting of cookies. Such a setting of the internet browser would also prevent Google from setting a cookie on the information technology system of the data subject. In addition, any cookie already set by Google Analytics can be deleted at any time via the internet browser or other software programs.

Furthermore, the data subject has the option to prevent the collection of data generated by Google Analytics, related to the use of this website and the processing of this data by Google, by downloading and installing a browser add-on available under the following link: https://tools.google.com/dlpage/gaoptout. This browser add-on informs Google Analytics through JavaScript that no data and information on the visits of internet pages may be transmitted to Google Analytics. The installation of the browser add-on is considered a contradiction by Google. If the information technology system of the data subject is deleted, formatted, or newly installed at a later time, the data subject must reinstall the browser add-on to deactivate Google Analytics. If the browser add-on is uninstalled or deactivated by the data subject or another person to whom it is attributable, there is the possibility of reinstalling or reactivating the browser add-on.

You can also prevent the collection by Google Analytics by clicking on the following link. An opt-out cookie will be set that prevents the future collection of your data when you visit this website: Disable Google Analytics.

More information and the applicable data protection provisions of Google can be retrieved at https://www.google.de/intl/en/policies/privacy/ and at http://www.google.com/analytics/terms/en.html. Google Analytics is explained in more detail at https://www.google.com/intl/en/analytics/.

14. Data Protection Provisions about the Use and Application of Google+

The controller has integrated the Google+ button as a component on this website. Google+ is a social network. A social network is an online community that allows users to communicate with each other and interact in the virtual space. A social network can serve as a platform for exchanging opinions and experiences or allows the online community to provide personal or company-related information. Google+ allows users of the social network to create personal profiles, upload photos, and connect with friends.

The operator of Google+ is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

With each call of one of the individual pages of this internet site, which is operated by the controller and on which a Google+ button has been integrated, the internet browser on the information technology system of the data subject is automatically prompted by the respective Google+ button to download a representation of the corresponding Google+ button from Google. More information about Google+ can be accessed at https://developers.google.com/+/.

If the data subject is logged in to Google+ at the same time, Google recognizes with each call of our website by the data subject and during the entire duration of their stay on our website which specific subpage of our website the data subject is visiting. This information is collected by the Google+ button and assigned to the respective Google+ account of the data subject.

If the data subject clicks on one of the integrated Google+ buttons on our website and gives a Google+1 recommendation, Google assigns this information to the personal Google+ user account of the data subject and stores this personal data. Google stores the Google+1 recommendation of the data subject and makes this publicly available in accordance with the terms the data subject accepted in this regard. A Google+1 recommendation given by the data subject on this website is subsequently stored and processed along with other personal data, such as the name of the Google+1 account used by the data subject and the photo stored in this account in other Google services, such as Google search engine results, the Google account of the data subject, or elsewhere, such as on web pages or in connection with advertisements. Furthermore, Google is able to link the visit to this website with other personal data stored by Google.

Google receives information through the Google+ button whenever the data subject visits our website if the data subject is logged in to Google+ at the time of accessing our website, regardless of whether the data subject clicks on the Google+ button or not. If a data subject does not wish to transmit this information to Google, they can prevent this transmission by logging out of their Google+ account before accessing our website.

Further information and the applicable data protection provisions of Google can be accessed at https://www.google.de/intl/en/policies/privacy/. Additional information from Google regarding the Google+1 button can be accessed at https://developers.google.com/+/web/buttons-policy.

15. Data Protection Provisions about the Use and Application of Google AdWords

The controller has integrated Google AdWords on this website. Google AdWords is a service for internet advertising that allows advertisers to display ads in Google’s search engine results as well as in the Google ad network. Google AdWords allows an advertiser to set beforehand certain keywords, by which an advertisement is displayed in the search engine results of Google only when the user retrieves a keyword-relevant search result. In the Google ad network, the ads are distributed via an automated algorithm and taking into account the previously set keywords on topic-relevant internet pages.

The operator of the Google AdWords services is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

The purpose of Google AdWords is to promote our website by displaying interest-relevant advertising on the internet pages of third parties and in the search engine results of the Google search engine and displaying foreign advertisements on our website.

If a data subject arrives at our website via a Google advertisement, a so-called conversion cookie is placed on the information technology system of the data subject by Google. What cookies are has already been explained above. The conversion cookie loses its validity after thirty days and is not used to identify the data subject. The conversion cookie serves to track whether certain subpages, such as the shopping cart of an online shop system, have been accessed on our website. Through the conversion cookie, both we and Google can track whether a data subject who has arrived at our website via an AdWords advertisement has generated a revenue, that is to say, has completed or canceled a purchase.

The data and information collected through the use of the conversion cookie are used by Google to generate visit statistics for our website. These visit statistics are used by us to determine the total number of users who were referred to us via AdWords advertisements, in order to determine the success or failure of the respective AdWords advertisement and to optimize our AdWords advertisements for the future. Neither our company nor other advertisers using Google AdWords receive information from Google that would allow them to identify the data subject.

By using the conversion cookie, personal information such as the pages visited by the data subject is stored. Each time our internet pages are visited, this personal data, including the IP address of the data subject’s internet connection, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may transmit the personal data collected through this technical procedure to third parties.

Google AdWords is explained in more detail at https://www.google.de/intl/en/adsense/start/.

16. Data Protection Provisions about the Use and Application of Matomo

The controller has integrated the Matomo component on this website. Matomo is an open-source software tool for web analytics. Web analytics is the collection, collection, and evaluation of data about the behavior of visitors to internet pages. A web analytics tool collects data about, among other things, from which website a data subject comes to an internet page (so-called referrer), which subpages of the internet page are accessed or how often and for what duration a subpage is viewed. Web analysis is mainly used to optimize a website and for cost-benefit analysis of internet advertising.

The software is operated on the server of the controller, and the data protection-sensitive log files are stored exclusively on this server.

The purpose of the Matomo component is to analyze visitor flows on our website. The controller uses the data and information obtained, among other things, to evaluate the use of this website, to compile online reports showing the activities on our internet pages.

Matomo sets a cookie on the information technology system of the data subject. What cookies are has already been explained above. By setting the cookie, we are enabled to analyze the usage of our website. Each time an individual page of this website is accessed, the internet browser on the information technology system of the data subject is automatically prompted by the Matomo component to transmit data for the purpose of online analysis to our server. In this technical process, we become aware of personal data, such as the IP address of the data subject, which among other things allows us to track the origin of visitors and clicks.

Using the cookie, information is stored about personal data, such as the access time, the location from which access was made, and the frequency of visits to our website by the data subject. With each visit to our internet pages, this personal data, including the IP address of the data subject’s internet connection, is transmitted to our server. This personal data is stored by us. We do not disclose this personal data to third parties.

The data subject can prevent the setting of cookies through our website, as already described above, at any time by means of a corresponding setting of the internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser would also prevent Matomo from setting a cookie on the information technology system of the data subject. Furthermore, any cookie already set by Matomo can be deleted at any time via the internet browser or other software programs.

In addition, the data subject has the option to object to the collection of data generated by Matomo that is related to the use of this website and to prevent such collection. For this purpose, the data subject must set an opt-out cookie. If the information technology system of the data subject is deleted, formatted, or newly installed at a later date, the data subject must again set the opt-out cookie.

However, with the setting of the opt-out cookie, there is the possibility that the internet pages of the controller may no longer be fully usable for the data subject.

Further information and the applicable data protection provisions of Matomo can be accessed at https://matomo.org/privacy/.

17. Data Protection Provisions about the Use and Application of YouTube

The controller has integrated components of YouTube on this website. YouTube is an internet video portal that allows video publishers to upload video clips for free and other users to view, rate, and comment on them. YouTube permits the publication of all kinds of videos, so that complete films and television shows, but also music videos, trailers, or self-made videos by users are available via the internet portal.

The operator of YouTube is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. YouTube, LLC is a subsidiary of Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

With each call of one of the individual pages of this internet site, which is operated by the controller and on which a YouTube component (YouTube video) has been integrated, the internet browser on the information technology system of the data subject is automatically prompted by the respective YouTube component to download a representation of the corresponding YouTube component from YouTube. Further information about YouTube can be accessed at https://www.youtube.com/yt/about/en/. Within this technical procedure, YouTube and Google become aware of which specific subpage of our website has been visited by the data subject.

If the data subject is logged in to YouTube at the same time, YouTube recognizes with each call of a subpage that contains a YouTube video which specific subpage of our website the data subject is visiting. This information is collected by YouTube and Google and assigned to the respective YouTube account of the data subject.

YouTube and Google receive information through the YouTube component whenever the data subject visits our website if the data subject is logged in to YouTube at the time of accessing our website, regardless of whether the data subject clicks on the YouTube component or not. If a data subject does not want this information to be transmitted to YouTube and Google, they can prevent this transmission by logging out of their YouTube account before accessing our website.

The data protection provisions published by YouTube, which can be accessed at https://www.youtube.com/yt/about/en/, provide information on the collection, processing, and use of personal data by YouTube and Google.

18. Legal Basis for Processing

Article 6(1)(a) GDPR serves as the legal basis for processing operations for which we obtain consent for a specific processing purpose. If the processing of personal data is necessary for the fulfillment of a contract to which the data subject is a party, as is the case, for example, with processing operations that are necessary for the delivery of goods or the provision of any other service or consideration, the processing is based on Article 6(1)(b) GDPR. The same applies to such processing operations that are necessary for the carrying out of pre-contractual measures, for instance, in the case of inquiries regarding our products or services. If our company is subject to a legal obligation that requires the processing of personal data, such as for the fulfillment of tax obligations, the processing is based on Article 6(1)(c) GDPR. In rare cases, the processing of personal data may be necessary to protect vital interests of the data subject or another natural person. This would be the case, for example, if a visitor were to be injured in our company and his name, age, health insurance data, or other vital information were to be passed on to a doctor, a hospital, or other third parties. In this case, the processing would be based on Article 6(1)(d) GDPR. Ultimately, processing operations could also be based on Article 6(1)(f) GDPR. This legal basis is used for processing operations that are not covered by any of the aforementioned legal grounds if the processing is necessary for the purposes of the legitimate interests pursued by our company or a third party, provided that the interests, fundamental rights, and freedoms of the data subject do not override those interests. Such processing operations are particularly permissible because they were specifically mentioned by the European legislator. It was the opinion of the legislator that a legitimate interest could be assumed if the data subject is a customer of the controller (recital 47 sentence 2 GDPR).

19. Legitimate Interests in Processing Pursued by the Controller or a Third Party

If the processing of personal data is based on Article 6(1)(f) GDPR, our legitimate interest is to conduct our business activities in favor of the well-being of all our employees and our shareholders.

20. Duration for Which Personal Data are Stored

The criterion for the duration of the storage of personal data is the respective statutory retention period. After expiry of this period, the corresponding data are routinely deleted, provided that they are no longer necessary for the fulfillment of the contract or for the initiation of a contract.

21. Legal or Contractual Provisions for the Provision of Personal Data; Necessity for Conclusion of the Contract; Obligation of the Data Subject to Provide Personal Data; Possible Consequences of Not Providing Personal Data

We inform you that the provision of personal data is partly required by law (e.g., tax regulations) or may also result from contractual provisions (e.g., information about the contractual partner). Under certain circumstances, it may be necessary for the data subject to provide us with personal data, which subsequently must be processed by us for the purpose of concluding a contract. The data subject is, for example, obligated to provide us with personal data when our company concludes a contract with them. Failure to provide personal data would result in the contract with the data subject not being concluded. Before providing personal data by the data subject, the data subject must contact one of our employees. Our employee will clarify to the data subject on a case-by-case basis whether the provision of personal data is required by law or contract or is necessary for the conclusion of the contract, whether there is an obligation to provide the personal data, and what the consequences of not providing the personal data would be.

22. Existence of Automated Decision-Making

As a responsible company, we do not use automatic decision-making or profiling.

This privacy policy was generated using the privacy policy generator of the German Society for Data Protection in cooperation with the RC GmbH, which recycles used notebooks, and the file-sharing lawyers of WBS-LAW.